Page Layout & Design
My father wrote three books on graphic arts in the 1950's and 1960's. "How to do PASTE-UPS and MECHANICALS", "COMMERCIAL ART TECHNIQUES" and "THE COMPLETE AIRBRUSH BOOK"
They were fairly well received, and there was one more on the way about 'Typography'. My mother asked if I wanted to finish the book, and after looking at the collected notes realized that from 1970 to 1985 represented such a change in technology that his efforts amounted to a small forgotten footnote in technological history. I was already on the Macintosh, and only kept his drawers full of press-type for sentimental reasons. My how things have changed!
I still find myself working on a project though, and thinking 'this was how it used to be done' and while the rules and guidelines are still valid, the techniques are worlds apart. It was however, my foundation.
I use the Adobe Creative Suite to create both page layout, and illustrations. The Adobe series integrates with website creation quite well, making the transition from print to web easy. I have worked in printshops since the mid 1980's so I am familiar with more software than I care to think about, many types of techniques for putting print projects together, and lots of tricks for keeping your projects on budget.
With the proliferation of full color presses now making runs of 500 pieces affordable to the cash strapped small business owner, the possibilities of creating a high quality print asset are well within reach, all you need is good design, and a compelling message.
Products
- Business Cards
- Letterhead / Envelopes / Pads
- Postcards
- Brochures / Folders
- Newsletters
- Catalogs
- Posters
- Banners / Building / Truck lettering
- Custom Product imprinting
- Silk Screening for fabrics
- Labels & Mailmerge
- Mailing fulfillment
- Logo design / Custom artwork
The most fun projects are the unexpected however, so even if your idea may seem a little 'crazy', please share, and we could turn it into the piece that gets YOU noticed!